Associations play a vital role in fostering industry connections and knowledge exchange through their annual conferences. However, attracting non-members to these events can be a challenge. To ensure a successful and well-attended conference, associations need to implement effective marketing strategies that target non-members. In this blog post, we will explore…
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For real estate professionals with a passion for architecture, what better way to reward their achievements than by taking them on an incentive travel program to a destination renowned for its architectural marvels? In this blog post, we will delve into the allure of exploring rich architectural heritage as part…
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As meeting planners, we recognize the significance of event technology in enhancing the effectiveness and efficiency of conferences and events. However, we must also consider whether technology is pushing attendees out of their comfort zones. In this blog post, we explore the challenges and benefits of embracing event technology and…
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The ITM Events team is passionate about incentive programs for 3 main reasons – travel, the food and the experiences. In this post we’re going to talk about the experiences component of incentive programs and more specifically, off-site experiences. Off-site experiences are when you transport your guests away from the…
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Incentive programs are essential for large companies with sales teams, as they help motivate and reward employees for their hard work and achievements. These programs offer a range of benefits, including increased productivity, improved morale, and greater job satisfaction. Here are some of the main reasons why incentive programs are…
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How do you reward the top performers in your company? How do you reward those who are always going above and beyond for you? How do you push your employees to see what’s possible? “What is an incentive program? An incentive program is the structured use of rewards and recognition…
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Is an all-inclusive the only option for your incentive program? Of course it’s not! We recently talked about the idea of taking your incentive program out on the high seas. And there are some incredible adventure options we want to talk about soon but in this post we’re going to…
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For national associations in Canada, organizing conferences is an excellent opportunity to bring industry professionals together, foster collaboration, and share knowledge. While it may be tempting to host conferences in major cities like Toronto, there are numerous destinations across Canada that offer unique advantages for hosting successful events. In this…
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When we talk about incentive programs, the first thing that usually comes to mind are beaches at a beautiful resort. But did you know there are many other types of incentive programs, many other places in the world that your executives and staff would love to experience. In this post…
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The saying “don’t judge a book by its cover is a relevant quote for describing the life of event planners. It’s easy to think about our lives as a life of luxury when we get to “plan parties for a living”, and you see us posting photos in amazing places…
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