Festivals

10 Steps to Successful Sponsorship Sales

By Julia | Jan 27, 2022

Struggling to secure sponsorship for your event or organization? We hear you, we’ve been there too. When we learned how to properly sell sponsorships everything changed. Sponsorship sales are about relationships. It takes time to build relationships. Although the steps below are easy on the surface, they will require a…

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Getting Sponsorships Without Begging

By Julia | Oct 29, 2021

I have been responsible for event sponsorship on many occasions. My first real experience started when I got to work on a my first festival as an event planner. I don’t know why I took on sponsorship because I had never done it, but for some reason I felt drawn…

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We are a Proud Ally

By Julia | Jun 1, 2021

I have supported the LGBTQ2+ community forever. Why? Because one of my favorite uncles is gay. I was young and didn’t know that he was “different”, just that he was my uncle and I loved him. Then, one of my cousins came out as gay and is a friggin’ awesome…

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Covid – An Opportunity to Breathe New Life Into Your Event

By Julia | May 5, 2021

“We’ve always done it this way” can now be thrown into the trash can (where it always should have been). Thanks to Covid, you have an opportunity to breath new life into your event. This is your chance to dust off the cobwebs and clear out the dead weight that…

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6 Rules for Securing Grant Money for Your Event

By Julia | Mar 3, 2021

Grants are a great way to help support your events and organization financially. A grant is described by Wikipedia as; “Grants are non-repayable funds or products disbursed or given by one party (grant makers), often a government department, corporation, foundation or trust, to a recipient, often (but not always) a nonprofit…

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The Perfect Checklist That Will Help You Hire the Right Event Planner

By Julia | Aug 30, 2020

Event planning can be tough, to say the least, but planning your perfect function doesn’t have to be stressful. Event planning experts have the tools and expertise needed to make your exceptional occasion a success and a unique experience for your attendees. Hiring the right event planner does require a…

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What We’ve Learned So Far About Hosting Virtual Events

By Julia | Jul 5, 2020

We have yet to have one of our own client’s events go live as a virtual event but we are learning so much while planning, watching other events and volunteering for a world-wide virtual event, Global Pride. The learning the events industry has to do in a short 4 months…

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The Problem with Attendees Arriving Early at Live Events

By Julia | Jul 5, 2020

We’re talking live events today because RFPs have started to come out! Woohoo!! There is a light at the end of the tunnel. This topic has been one I have wanted to talk about for a long time. Using an example from one of our own events, I talk about…

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Your Event Must Go On!

By Julia | Apr 17, 2020

Maybe not today, maybe not tomorrow and in the end it may not look like what you envisioned, but eventually your event must still go on! There will likely never be another time when people realize what a big impact live events are on our economy, our businesses and even…

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An Opportunity for Event Professionals to Rest, We Deserve It

By Julia | Apr 17, 2020

To be asked to be a judge of the 2019 Canadian Event Industry Awards was such an honour, especially during such a time in the world as this. This experience was so great for me. During a time when the events industry has been literally shut down by Covid 19,…

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