Archive for 2019
Lanyards – Still a Good Sponsorship Option?
Usually I like to use our blog as an opportunity to teach so that others can learn from our experience. But in this case I am hoping this post will generate some discussion because this is a topic I don’t have an answer to and would love to know what you think. I have noticed…
Read MoreProviding Your Attendee List as a Sponsorship Offering is Against the Law
I have spent 20+ years working in federal privacy legislation. And despite having a new love and passion here in the events industry I can’t seem to get away from my privacy background. It is ingrained in me and when I see a privacy violation it jumps out at me. When working with a new…
Read MoreYour Sponsorship Prospectus Should be Reflective of This Year’s Event Location
Along with the fact that your sponsorship packages should not be preset packages, your offerings need to be reflective of the city your event is taking place in. Why you ask? Because what is available in one city may not be available in another. And what may be available at one venue may not be…
Read MoreAccessible is Not Optional
Heading into 2020, it is not optional to host a conference or event that is not fully accessible. And this applies to more than just mobility issues, you need to look at any barriers to learning.< A big step in making sure your event is accessible to all would be to assign one person from…
Read MoreMy Why – Part 3, clients need not worry about coffee service
We’ve talked about my why and how it was personal to me. And we talked about how my why allows my team to live their best life. Now for our third and final why. My third and final why is pretty simple. I wanted to give our clients the FREEDOM to do the job they…
Read MoreMy Why – Part 2, your why must be bigger than yourself
Yesterday I talked about my why and how what I am doing makes my life better. Today it’s all about my team and how I hope that I have created make for a damn great why for them too. Before I even knew why I was creating this company for myself, I knew exactly the…
Read MoreMy Why – A 3-part series on why I walked away from a cash for life job
I was listening to a Boss Babe podcast a few weeks back, they were talking about “your why” and why it is so important to have a why and to live that why. It got me thinking about my why. Why did I start this crazy adventure? Why do I get up every day motivated…
Read MoreFlowers. A Timeless Event Addition or Are They Overdone?
I decided to change things up this afternoon and do something a little lighter. Going from sponsorship work to talking about whether flowers are a timeless event addition or are they overdone. A typical day in the life of a planner. With a few industry magazines lying around the office, I thought I would take…
Read MoreMy Review of the Godfrey Hotel in Chicago
While on holidays I was able to get a site visit of the Godfrey Hotel in Chicago. Have a listen to my review of the Godfrey Hotel in Chicago. Is it a great event space? The space would be a great social event space or for a high end meeting but it would not work…
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